About Us Torque AI embeds with executive teams at mid-market organizations to build deployed AI systems — not pilots, slide decks, or roadmaps — delivering measurable outcomes within 90 days. Founded and led by Chris Dessi, a former operator who founded and sold Silverback Social and served as a senior leader at Buddy Media through its $1 billion acquisition by Salesforce. Torque AI provides executive AI strategy and implementation services for mid-market companies ($50M–$2B revenue) whose leadership teams have the urgency but lack the organizational clarity and execution infrastructure to deploy AI competitively. The firm's value proposition rests on operator credibility — not consultant theory — and a four-phase method (Diagnostic, Alignment, Build, Deploy+Measure) that ships working systems within a 90-day engagement. ^^ Submitter's Note: This StratML rendition was converted from the source by Claude.ai and edited in form at https://stratml.us/forms/Claude/Part1.html Torque AI TRQAI a58f0f38-db62-4cfb-aa9b-8682fe39424c Enterprise AI strategy, consulting, and implementation firm founded by Chris Dessi. Headquartered in New York. Founding Partner of the NY AI Alliance and Producer and Host of AI Summit NYC. Online presence: https://torqueapp.ai/ | https://www.linkedin.com/company/torqueaiplatform/ | https://www.youtube.com/@torqueaiinc Chris Dessi Founder, Torque AI | Chris discovered the formula. Others theorize about it. He installs it. A seasoned founder who has started companies, sold companies, closed $100M+ in revenue, and stood in front of boardrooms on five continents — he embeds with your leadership, dismantles what is slowing you down, and rebuilds a growth machine that runs from the tip of the spear. A business world in which every executive team has the clarity, alignment, and deployed AI systems needed to compete — achieved through operator-led transformation rather than consultant-driven theory. ff375e79-672c-409f-a0a2-9b281e2ccb14 To embed with executive teams and build deployed AI revenue and operational systems that produce measurable ROI within 90 days, eliminating the evaluation loop, vendor confusion, and leadership misalignment that keep mid-market organizations stuck. 73c21dca-0dfe-4289-8684-266a27c38248 Credibility Operator Credibility ~ Guidance grounded in the lived experience of founding, running, and selling companies — not academic frameworks or vendor relationships. Chris Dessi has made payroll, managed client churn, and stared at a P&L when it doesn't work. Execution Execution Over Exploration ~ Every engagement ends with something deployed, not just decided. No playbooks handed off without implementation. No pilots that never graduate to production systems. Accountability Measurable Accountability ~ ROI frameworks and accountability structures are built into every engagement from day one. The board gets a number, not a vision deck. Clarity Organizational Clarity ~ The core problem Torque AI solves is not technological — it is a clarity problem. Executives need someone with no organizational bias to force alignment across the CEO, Legal, and CTO before anything ships. AI Strategies Diagnose where AI creates competitive leverage for a specific client business and deliver a prioritized roadmap the executive team will actually follow — no vendor wish lists, no theory, no slide decks. ea55e0af-bb62-4b10-a8e3-de19bab5612c 1 Anxious Executives CEOs, COOs, and Managing Partners at $50M–$2B organizations whose competitors are making AI moves, whose boards are asking unanswerable questions, and who need to lead an AI transformation but don't know how to start. Transformation Leaders Chief Digital Officers and Heads of Innovation who know exactly what needs to happen but cannot get the organization to move, and need external authority to say what they have been saying internally for 18 months. AIStrategyConsulting ~ AI Strategy Consulting: The diagnostic engagement maps the client's AI posture, identifies leadership gaps, and isolates the single highest-leverage AI opportunity in the business. Delivered as an Executive Workshop. Outputs: a prioritized roadmap and executive alignment on the path forward. Postures Map the client organization's current AI posture, identify leadership and capability gaps, and determine the single highest-leverage AI opportunity available in the business at the time of engagement. 1ce17147-6a98-462f-beec-c235823b1f28 1.1 Roadmaps Deliver a prioritized AI implementation roadmap — specific to the client's business model, competitive context, and team capacity — that the executive team will follow rather than revisit next quarter. 2d5090cd-667e-4636-a213-90edd05b6487 1.2 Alignment Resolve cross-functional leadership misalignment (CEO, Legal, CTO, and other stakeholders) so that a single prioritized direction is agreed and no initiative stalls waiting for someone else to go first. f737eddc-5c9b-4dcc-9612-dd309c2ecbe4 1.3 Capabilities Build the AI literacy, decision confidence, and strategic credibility of C-suite leaders so they can lead their organization's AI transformation personally — rather than delegating the decision because they don't trust their own judgment. 3dd8d0ec-13c1-47e4-945a-b400120ad8b8 2 C-Suite Leaders Individual executives receiving 1:1 or small-group coaching to develop the AI fluency and leadership presence needed to own their organization's transformation narrative in front of boards, teams, and peers. ExecAICoaching ~ Executive AI Coaching: Ongoing 1:1 and small-group coaching engagement for C-suite leaders. Outcome: leaders who can speak to AI strategy with clarity and credibility, drive organizational momentum, and own the AI narrative in front of any audience. AI Fluency Develop each coaching client's working understanding of AI capabilities, limitations, and business applications to the level required for confident executive decision-making and board communication. b3f409f3-f768-4adf-a69f-5995a6659d1e 2.1 Leadership Equip each coaching client to lead their organization's AI transformation with authority — including managing skeptics, setting direction, and holding the organization accountable to progress. dd573acd-80bf-4324-87d1-756d911d0437 2.2 Revenue Systems Build and deploy AI-powered revenue and operational systems inside client organizations within 90 days, with accountability frameworks and measurable ROI built in from day one — not retrofitted after the fact. df9fcc76-58af-437a-96b2-01c2c8706b70 3 Revenue Leaders CROs, VP Sales, and Heads of Revenue whose teams spend more than half their time on non-revenue work, whose pipeline visibility is poor, and who need AI to produce a measurable number by a specific quarter — not a pilot update. Client Organizations Mid-market companies at $50M–$2B revenue where AI urgency is real, teams are non-technical, and the cost of staying stuck compounds every quarter. Torque AI embeds directly with these organizations for the duration of the 90-day engagement. 90DayAIRevenueSystem ~ 90-Day AI Revenue System: The flagship engagement. Torque AI embeds with the client team across four phases — Diagnostic (Weeks 1–2), Alignment (Weeks 3–4), Build (Weeks 5–10), and Deploy+Measure (Weeks 11–13). Deliverables include AI workflows, automations, prompt libraries, team protocols, and an ROI narrative. Most requested engagement. Workflows Construct AI-powered workflows and automations that eliminate non-revenue work and compress sales and operational cycles, built live with the client team during Weeks 5–10 of the engagement. 8868a7cd-7f10-44d8-a46a-9f63b0396cea 3.1 Prompts & Protocols Develop and document the prompt libraries and team operating protocols that make AI part of how work actually gets done — not an add-on that nobody uses because there is no system around it. ff861432-02ec-4e24-8291-1ed2e59e9c7a 3.2 Metrics & ROI Go live with deployed systems, track the metrics that matter to the board, and produce a defensible ROI narrative that the client executive team owns and can present with confidence. d4c8ac71-0f64-464a-9049-6fa22287b072 3.3 Expansion Extend Torque AI's impact across four complementary channels — enterprise consulting, personal brand, team-level programs, and speaking and events — so that executives at every stage of AI readiness have a pathway into the Torque ecosystem. acd089d6-3c3e-49d9-ac83-44316e64289a 4 Torque Academy Participants Teams of up to 12 participants enrolled in the 90-day cohort-based AI build program, leaving with deployed systems rather than certificates of completion. Conference and Summit Attendees Senior leaders attending AI Summit NYC and other Torque-produced or Chris Dessi keynote events — invitation-only, capped at 100 executive seats, focused on implementation rather than exploration. NY AI Alliance The New York AI Alliance, of which Torque AI is a Founding Partner — a network of operators implementing AI for real business impact, growing nationally from a New York base. EcosystemExpansion ~ Ecosystem Expansion: The four Torque channels are: (1) christopherdessi.com — personal brand, author, operator, keynote speaker, 4x Amazon bestseller, 15 years national TV; (2) torqueapp.ai — enterprise consulting, 90-day transformation; (3) torqueacademy.ai — 90-day cohort team program, 12 seats max; (4) christopherdessi.com/speaking — keynotes in 17 countries, AI Summit NYC producer, NY AI Alliance Founding Partner. Cohorts Operate recurring cohorts of the 90-day team AI build program (Torque Academy), capped at 12 seats, in which participants leave with AI systems deployed in their actual work environment. 56c0e1b3-7895-4c86-aeba-5e5c6e764a64 4.1 Summit Produce and host AI Summit NYC as an annual invitation-only conference for senior executives — 100 seats, real use cases, proven systems, and the executive network that makes implementation conversations possible. f6db46bc-37f8-435b-ae18-0937cbd923ab 4.2 Keynote & Media Maintain and grow Chris Dessi's national and international keynote presence (17 countries to date) and media profile (CNBC, CNN, Fox News, Fox Business, NBC, CBS, ABC) as the primary demand-generation and thought-leadership channel for the Torque ecosystem. 605003bd-6ac8-4aec-81b1-fe2be1be5b9e 4.3 Alliance Grow the NY AI Alliance from its New York base into a national network of operators implementing AI for real business impact, with Torque AI serving as a Founding Partner and primary convening force. b910aa57-2c5a-45fb-aae7-1b1bc51a25d3 4.4 2026-06-03 https://torqueapp.ai/#about Owen Ambur Owen.Ambur@verizon.net