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 xsi:schemaLocation="urn:ISO:std:iso:17469:tech:xsd:PerformancePlanOrReport http://stratml.us/references/PerformancePlanOrReport20160216.xsd" Type="Strategic_Plan"><Name>About Us</Name><Description>Founded in 2013, Populace is a new kind of think tank that blends thought leadership and original research with public engagement and grassroots advocacy.</Description><OtherInformation>[Submitter's Note:  This StratML rendition was compiled from the sources by Claude.ai and lightly edited in the XForm at https://stratml.us/forms2/Part1Form.xml]</OtherInformation><StrategicPlanCore><Organization><Name>Populace</Name><Acronym>PPLC</Acronym><Identifier>_ca785148-30f6-11f0-b764-44aff782ea00</Identifier><Description>A non-partisan think tank dedicated to building a world where all people have the chance to live fulfilling lives in a thriving society.</Description><Stakeholder StakeholderTypeType="Person"><Name>Parisa Rouhani</Name><Description>Co-Founder and President of Populace. Previously a Senior Fellow with the Laboratory for the Science of Individuality at Harvard, focusing on the relationship between individual autonomy and institutional design in highly personalized systems.</Description></Stakeholder><Stakeholder StakeholderTypeType="Person"><Name>Todd Rose</Name><Description>Co-Founder and CEO of Populace. Previously a professor at Harvard, where he founded the Laboratory for the Science of Individuality and served as the director of the Mind, Brain, and Education program. Author of three best-selling books: Collective Illusions, Dark Horse and The End of Average.</Description></Stakeholder><Stakeholder StakeholderTypeType="Person"><Name>Walter Haas</Name><Description>Founding Director and Chair of Populace. Owner of Sacred Quality Holdings and Director at the Evelyn and Walter Haas Jr. Fund. Previously Head of Marketing for Enjoy Technology, founder of GIST, and member of the Global Marketing Group at Levi Strauss &amp; Co.</Description></Stakeholder><Stakeholder StakeholderTypeType="Person"><Name>Dewey Rosetti</Name><Description>Founding Director and Emeritus Chair of Populace. Previously served as a Trustee of the Charles Armstrong School, board member of Burkes School, and President of the Little Sisters of the Poor Auxiliary. Retired from Levi Strauss as Merchandise Manager responsible for $125 million in business.</Description></Stakeholder><Stakeholder StakeholderTypeType="Person"><Name>Debbie Newhouse</Name><Description>Director of Populace. Learning &amp; Development Manager at Google responsible for programs for Google managers. Former Product Marketing Manager associated with the launches of Gmail and various advertising products.</Description></Stakeholder><Stakeholder StakeholderTypeType="Person"><Name>Bill Rosetti</Name><Description>Director of Populace. President of J&amp;R Associates, a prominent apartment owner in the Bay Area. Founder of TRI Realtors and former Chief Executive Officer of The Prudential California Realty of Northern California. Pioneer in residential condominium development in the Bay Area.</Description></Stakeholder></Organization><Vision><Description>A world where all people have the chance to live fulfilling lives in a thriving society - where technology and social forces are bent toward nurturing and unleashing people's unique talents.</Description><Identifier>_ca785292-30f6-11f0-b764-44aff782ea00</Identifier></Vision><Mission><Description>To use the understanding of individuality to bend technology and social forces toward a world where people live fulfilling lives in a thriving society.</Description><Identifier>_ca7853d2-30f6-11f0-b764-44aff782ea00</Identifier></Mission><Value><Name>Individuality</Name><Description>Every human being has something valuable to contribute to society.</Description></Value><Value><Name>Human Potential</Name><Description>People follow their unique interests and talents to become the best they can be at what they care about most.</Description></Value><Value><Name>Personalization</Name><Description>Systems should be responsive to individuality rather than built around averages, aggregates, and types.</Description></Value><Goal><Name>Culture</Name><Description>Change the cultural narrative around success.</Description><Identifier>_ca78542c-30f6-11f0-b764-44aff782ea00</Identifier><SequenceIndicator>1</SequenceIndicator><Stakeholder><Name/><Description/></Stakeholder><OtherInformation/><Objective><Name>Tools</Name><Description>Build social tools to inspire a new narrative about success.</Description><Identifier>_ca785468-30f6-11f0-b764-44aff782ea00</Identifier><SequenceIndicator>1.1</SequenceIndicator><Stakeholder><Name/><Description/></Stakeholder><OtherInformation/></Objective><Objective><Name>Media</Name><Description>Work with leading culture designers, influencers and media pioneers to drive cultural shifts.</Description><Identifier>_ca7854ae-30f6-11f0-b764-44aff782ea00</Identifier><SequenceIndicator>1.2</SequenceIndicator><Stakeholder StakeholderTypeType="Generic_Group"><Name>Culture Designers</Name><Description/></Stakeholder><Stakeholder StakeholderTypeType="Generic_Group"><Name>Influencers</Name><Description/></Stakeholder><Stakeholder StakeholderTypeType="Generic_Group"><Name>Media Pioneers</Name><Description/></Stakeholder><OtherInformation/></Objective></Goal><Goal><Name>Systems</Name><Description>Transform public systems to meet rising expectations for personalization.</Description><Identifier>_ca7854f4-30f6-11f0-b764-44aff782ea00</Identifier><SequenceIndicator>2</SequenceIndicator><Stakeholder><Name/><Description/></Stakeholder><OtherInformation/><Objective><Name>Education</Name><Description>Support and advance coordinated solutions that make education more personalized.</Description><Identifier>_ca785544-30f6-11f0-b764-44aff782ea00</Identifier><SequenceIndicator>2.1</SequenceIndicator><Stakeholder><Name/><Description/></Stakeholder><OtherInformation/></Objective><Objective><Name>Healthcare</Name><Description>Support and advance coordinated solutions that make healthcare more personalized.</Description><Identifier>_ca78558a-30f6-11f0-b764-44aff782ea00</Identifier><SequenceIndicator>2.2</SequenceIndicator><Stakeholder><Name/><Description/></Stakeholder><OtherInformation/></Objective><Objective><Name>Work</Name><Description>Support and advance coordinated solutions that make workplaces more responsive to individuality.</Description><Identifier>_ca7855d0-30f6-11f0-b764-44aff782ea00</Identifier><SequenceIndicator>2.3</SequenceIndicator><Stakeholder><Name/><Description/></Stakeholder><OtherInformation/></Objective></Goal></StrategicPlanCore><AdministrativeInformation><StartDate>2013-12-31</StartDate><EndDate/><PublicationDate>2025-05-14</PublicationDate><Source>https://populace.org/</Source><Submitter><GivenName>Owen</GivenName><Surname>Ambur</Surname><PhoneNumber/><EmailAddress>Owen.Ambur@verizon.net</EmailAddress></Submitter></AdministrativeInformation></PerformancePlanOrReport>