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 xsi:schemaLocation="urn:ISO:std:iso:17469:tech:xsd:PerformancePlanOrReport http://stratml.us/references/PerformancePlanOrReport20160216.xsd" Type="Strategic_Plan"><Name>About the Venture Capitalist</Name><Description>Humanity generates a staggering 2.5 exabytes of data every day, and it’s becoming increasingly difficult to glean insight from the tsunami of information we’re exposed to. We cut through the spin and noise of the news cycle to highlight big picture global trends, and explore the context that gets overlooked.</Description><OtherInformation>We use data-driven, powerful visuals to keep millions of people around the world ahead of the curve.</OtherInformation><StrategicPlanCore><Organization><Name>Venture Capitalist</Name><Acronym>VC</Acronym><Identifier>_479d6f56-6932-11ea-ae9f-c86e1483ea00</Identifier><Description/><Stakeholder StakeholderTypeType="Person"><Name>Jeff Desjardins</Name><Description>Founder and Editor-in-Chief -- Jeff believes the fusion of information and design can deliver new insights to investors on markets and the economy. Jeff holds a BCom degree from the Sauder School of Business at the University of British Columbia. He is a regular contributor to the World Economic Forum and Business Insider and his work has also been featured on Forbes, CNBC, MarketWatch, Huffington Post, Fast Company, BNN and TechCrunch. </Description></Stakeholder></Organization><Vision><Description>The world is better understood</Description><Identifier>_479d7096-6932-11ea-ae9f-c86e1483ea00</Identifier></Vision><Mission><Description>To help make this complex world a little easier to understand.</Description><Identifier>_479d7168-6932-11ea-ae9f-c86e1483ea00</Identifier></Mission><Value><Name>Data</Name><Description>While we have access to some proprietary data, the vast majority of our graphics rely on the many quality public sources of data available. These include government entities (i.e. U.S. Census data, FRED, etc.), intergovernmental organizations (IMF, World Bank, etc.), or established thought leaders in their respective sectors (think tanks, non-profits, corporations).</Description></Value><Value><Name>Verifiability</Name><Description>We lean towards using these types of sources because publicly available data is verifiable, accessible, and transparent.</Description></Value><Value><Name>Accessibility</Name><Description/></Value><Value><Name>Transparency</Name><Description/></Value><Value><Name>Visualization</Name><Description>Lastly, it’s worth noting that we believe that how data is communicated is just as important as where it comes from. This is why we focus on using the power of visual content.</Description></Value><Goal><Name>Context &amp; Trends</Name><Description>Highlight big picture global trends and explore the context that gets overlooked.</Description><Identifier>_479d7226-6932-11ea-ae9f-c86e1483ea00</Identifier><SequenceIndicator/><Stakeholder><Name/><Description/></Stakeholder><OtherInformation/><Objective><Name>Visuals</Name><Description>Use data-driven visuals to keep people ahead of the curve.</Description><Identifier>_479d7424-6932-11ea-ae9f-c86e1483ea00</Identifier><SequenceIndicator/><Stakeholder StakeholderTypeType="Generic_Group"><Name>Public Sources</Name><Description>While we have access to some proprietary data, the vast majority of our graphics rely on the many quality public sources of data available. These include government entities (i.e. U.S. Census data, FRED, etc.), intergovernmental organizations (IMF, World Bank, etc.), or established thought leaders in their respective sectors (think tanks, non-profits, corporations).</Description></Stakeholder><Stakeholder StakeholderTypeType="Organization"><Name>U.S. Census Bureau</Name><Description/></Stakeholder><Stakeholder StakeholderTypeType="Organization"><Name>FRED</Name><Description/></Stakeholder><Stakeholder StakeholderTypeType="Organization"><Name>IMF</Name><Description/></Stakeholder><Stakeholder StakeholderTypeType="Organization"><Name>World Bank</Name><Description/></Stakeholder><Stakeholder StakeholderTypeType="Generic_Group"><Name>Think Tanks</Name><Description/></Stakeholder><Stakeholder StakeholderTypeType="Generic_Group"><Name>Non-Profits</Name><Description/></Stakeholder><Stakeholder StakeholderTypeType="Generic_Group"><Name>Corporations</Name><Description/></Stakeholder><Stakeholder StakeholderTypeType="Organization"><Name>Adobe</Name><Description>Our design team uses a range of tools and techniques, but Adobe Creative Cloud – especially Illustrator – are generally used to create the pieces that go on the site. Motion graphic videos are created using After Effects.</Description></Stakeholder><OtherInformation/></Objective></Goal></StrategicPlanCore><AdministrativeInformation><StartDate/><EndDate/><PublicationDate>2020-03-18</PublicationDate><Source>https://www.visualcapitalist.com/about/</Source><Submitter><GivenName>Owen</GivenName><Surname>Ambur</Surname><PhoneNumber/><EmailAddress>Owen.Ambur@verizon.net</EmailAddress></Submitter></AdministrativeInformation></PerformancePlanOrReport>